News - 25-07-2024
100 Years of Innovation with Rijk Zwaan at IFPA Foodservice
As we celebrate a century of innovation at Rijk Zwaan, we’re excited to introduce the newest addition to our lettuce assortment, the Large Crunchy Lettuce at the IFPA Foodservice Conference from July 25-26 in Monterey, California. This specialty lettuce combines visual appeal with a sweet, crunchy texture that is sure to become a new favorite vegetable. Visit the Rijk Zwaan booth #505 to learn how Large Crunchy Lettuce can benefit you.
A Century of Agricultural Breakthroughs
Over the past 100 years, Rijk Zwaan has developed innovative products that have revolutionized the agriculture industry. From innovative lettuces like Salanova, INSV resistant varieties and lettuce with the delayed pinking Knox traits to parthenocarpic cucumbers, harper melons and, the award winning Tatayoyo pepper. We consistently strive to offer products that meet the evolving needs of foodservice professionals, retail groups, growers and consumers.
The Future of Lettuce: More Crunch Per Pound
Our latest innovation, the Large Crunchy Lettuce, is set to become a new favorite. This lettuce stands out with its size and texture. As the bigger sibling to the small artisan crunchy lettuce, it serves as an excellent romaine alternative, offering more leaves and more crunch per pound. Its vibrant green color and robust structure make it an eye-catching addition to any plate.
Not only does Large Crunchy Lettuce excel in flavor and appearance, but it also serves as a multiuse item. It’s suitable for salads, sandwiches, burgers, tacos, and more. It’s versatile and can be used shredded, whole leaf (filet), or chopped. This makes it a valuable addition to any kitchen, offering a range of uses while maintaining consistency in flavor and texture.
Experience the Innovation
We invite you to stop by the Rijk Zwaan booth #505 to experience and learn more about our Large Crunchy Lettuce and 100 years of innovation at Rijk Zwaan. Discover our innovative lettuce, cucumber, melon, pepper and leafy varieties as we continue to share a healthy future through the next 100 years!
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Rijk Zwaan celebrates 100 years of people, pioneering and ‘moving forward’
Rijk Zwaan, an international fruit and vegetable breeding company, is celebrating its first centenary. Since its foundation in 1924, Rijk Zwaan has grown into a global player active in more than 100 countries. The centenary celebrations kicked off on 1 July, the exact date that the company was originally founded.
Rijk Zwaan opens new breeding greenhouse for berries
Rijk Zwaan is proud to announce the opening of its newest breeding greenhouse in Dinteloord, the Netherlands. This facility is dedicated to research and development related to new berry varieties.
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